Kub Productions worked alongside five key artists and gallery owner Brett Lethbridge to craft this content series and attract entrants into this year's awards.
Brief
The team at Lethbridge Gallery wanted to take the call for entries to their art award to the next level of professionalism.
The gallery works to foster relationships with emerging and established artists through art awards like this. Therefore ensuring that there was elevated interest and more entries in this years edition was important to grow the business.
Goal
We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.
Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
Result
The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.
The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.
Igniting innovation through visionary design and strategic brilliance.
Igniting innovation through visionary design and strategic brilliance.
